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©  News Tank
Weekly News Extra (10-13/07/2023)

• The Turkish Football Federation (TFF) has appointed Hypercube Business Innovation, a Dutch consultancy firm, to conduct an audit of its professional competitions (league championships and the Turkish Cup) and to reflect on possible changes to improve both their sporting level and their financial…
Domain(s): Clubs, Public Authorities & Regulations, Sponsors & Partners, Media
• Category(ies): Social Responsibility, Marketing - Communication, Clubs, …
• Article # 295076
• Published on 13/07/23 at 16:30
©  D.R.
Serie A TIM: Paramount+ (VoD), main shirt sponsor of FC Inter Milan for the 2023-24 season

Paramount+, a video-on-demand service from the American media conglomerate Paramount Global, has become the main shirt sponsor of FC Inter Milan (Serie A TIM) for the 2023-24 season, announced the club as it unveiled its home shirt (by Nike) for 2023-24, on 12/07/2023. The agreement is worth an…
Domain(s): Sponsors & Partners
• Category(ies): Marketing - Communication, Clubs, Media, …
• Article # 295073
• Published on 13/07/23 at 15:30
©  Bologna FC
Bologna FC: Saputo (dairy products) replaces Cazoo as main shirt sponsor for the 2023-24 season

Saputo Group, a Canadian company specialised in dairy products, has become the main shirt sponsor of Bologna FC 1909 (Serie A TIM) for the 2023-24 season, announced the club on 13/07/2023. As part of the agreement, the brand, which is owned by the family of the club's president Joey Saputo, also…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Marketing - Communication
• Article # 295034
• Published on 13/07/23 at 13:00
©  FFF
FFF: Crédit Agricole (bank) extends as major partner of the French Federation until 2027-28

The French bank Crédit Agricole has extended as a major partner of the French Football Federation for five additional seasons (from 01/07/2023 to 30/06/2028), announced the FFF on 12/07/2023. Crédit Agricole has been a partner of the FFF since 1974, for an estimated €8-10m per season over the…
Domain(s): Sponsors & Partners
• Category(ies): Marketing - Communication, Merchandising - Licensing, Authorities, …
• Article # 294927
• Published on 12/07/23 at 17:00
©  Bologna FC 1909
Serie A TIM: Samba Digital (marketing agency), official partner of Bologna FC for the 2023-24 season

Samba Digital, an American marketing agency specialised in sports and gaming, has become an official partner of Bologna FC 1909 (Serie A TIM) for the 2023-24 season, announced the club on 10/07/2023. "Respecting the tradition, culture and heritage of the club, a new visual identity has been…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Marketing - Communication, Social Networks
• Article # 294835
• Published on 12/07/23 at 12:00
©  SSC Napoli
SSC Napoli: MSC replaces Lete as main shirt sponsor, eBay to appear on the sleeve in 2023-24

MSC Cruises, the Geneva (SUI)-based cruise line of the MSC Group (shipping), has become the main shirt sponsor of SSC Napoli (Serie A TIM) from the 2023-24 season, announced the club on 10/07/2023. The cruise line previously appeared as the club's chest sponsor over the 2019-2023 cycle, for an…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Marketing - Communication
• Article # 294759
• Published on 11/07/23 at 16:00
©  FC Inter Milan
Serie A TIM: Nike, equipment supplier of FC Inter Milan since 1998-99, extends from 2024-25

The American brand Nike has extended as the official equipment supplier of FC Inter Milan (Serie A TIM) from the 2024-25 season, announced the Italian club on 10/07/2023. Both parties have been linked since 1998-99. The new agreement is set to run until 2030-31, for a fixed amount of €20m per…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Sporting Goods & Brands, Marketing - Communication
• Article # 294631
• Published on 10/07/23 at 18:00
©  Torino FC
Serie A TIM: JD Sports (sporting goods), sleeve sponsor of Torino FC for the 2023-24 season

JD Sports, a British sporting goods retailer, has become the sleeve sponsor of Torino FC (Serie A TIM) for the 2023-24 season, announced the club on 06/07/2023. This is JD's first sponsorship agreement in Italy. In England, the British group has become a main partner (1st level) and sleeve…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Marketing - Communication
• Article # 294609
• Published on 10/07/23 at 16:00
©  D.R.
EuroLeague Basketball: BKT (tyres) succeeds 7Days as title sponsor of the EuroCup for 2023-2026

Balkrishna Industries Ltd (BKT), an Indian tire manufacturer, has expanded its partnership with EuroLeague Basketball to become the title sponsor of the EuroCup, the body's second competition after the Turkish Airlines EuroLeague, for three seasons (2023-2026), announced BkT on 07/07/2023. The…
Domain(s): Sponsors & Partners
• Category(ies): Authorities, Marketing - Communication
• Article # 294593
• Published on 10/07/23 at 15:00
Metaverse / Major League Baseball: a gala match held in a virtual stadium for 20,000 fans

Major League Baseball (MLB) has teamed up with the British company Impropable, the first European startup to be valued at more than $1bn in 2017, to develop a virtual stadium that will enable fans to follow the celebrity softball gala on 08/07/2023 (local time) during the MLB All-Star Game 2023 at…
Domain(s): Sponsors & Partners
• Category(ies): Digital, Authorities, Marketing - Communication
• Article # 294515
• Published on 10/07/23 at 10:00