Sponsors & Partners: archives 2024 (page 10/69)

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©  D.R.

ASO: a turnover of €320.9m (+9.5%) in 2023 boosted by the management of Paris 2024 test events

Amaury Sport Organisation generated a turnover of €320.972m in 2023 (from 01/01 to 31/12/2023), up 9.5% (+€27.9m) on 2022 (€293.02m), according to the Amaury Group subsidiary's annual financial results. This represents an increase of 53% over the last eight financial years (€208.9m in 2015)…
Domain(s): Sponsors & Partners
• Category(ies): Agencies, Finance, Olympics, …
• Article # 343704
• Published on
©  Global Sports Week

Global Sports Week: 51 companies awarded for their part in major international sporting events

51 companies "that have contributed to the success of the latest major international sporting events" are included in the "Palmarès 2024" (2024 Awards) and were honoured at a dedicated event organised at the Maison de la Mutualité Conference Centre (Paris, 5th arrondissement) by Global Sports…
Domain(s): Sponsors & Partners
• Category(ies): Agencies, Sporting Goods & Brands, Sponsors - Partners, …
• Article # 343700
• Published on
©  World Rugby

World Rugby: Fanatics to create "the sport's first 'always on' global merchandise destination"

Fanatics, a manufacturer and distributor of licensed sports products, has become an exclusive global partner "to launch and manage the official retail and licensing programme for World Rugby, including Rugby World Cups through to 2029," announced the International Federation on…
Domain(s): Sponsors & Partners
• Category(ies): Federations, Sponsors - Partners, Rights Acquisitions, …
• Article # 343610
• Published on
©  D.R.

NFL: On Location extends as official hospitality provider until 2036

On Location has extended its partnership as the official hospitality provider of the National Football League until 2036, announced the American company on 05/11/2024. Under the new agreement, On Location will continue to manage hospitality spaces and experiences at major NFL events (Super…
Domain(s): Sponsors & Partners
• Category(ies): International authorities, Professional leagues, Sponsors - Partners, …
• Article # 343567
• Published on
©  Paris Saint-Germain

Paris SG: names of Parisian personalities incorporated into back shirt sponsor Snipes' logo

German clothing and sneaker retailer Snipes activated its partnership with Paris Saint-Germain and incorporated "the names of numerous local personalities who are closely connected to Snipes and PSG, but also to the culture in Paris" into its logo, displayed on the back of the club's kits, on the…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Sponsors - Partners, Marketing - Communication, …
• Article # 343566
• Published on
©  FIFA

FIFA: creation of a joint venture with Hawk-Eye Innovations to "optimise decision-making"

FIFA and the British company Hawk-Eye Innovations Ltd, which has belonged to the Sony group since 2011, have joined forces to create the Football Technology Centre AG, "a joint venture that will explore and develop emerging technologies in football," announced the world governing body on…
Domain(s): Public Authorities & Regulations, Sponsors & Partners
• Category(ies): International authorities, Sponsors - Partners, Legal, …
• Article # 343565
• Published on
©  Toyota

Paralympics: Toyota strengthens its partnership with the IPC despite not renewing with the IOC

Japanese carmaker Toyota is strengthening its partnership with the International Paralympic Committee, announced the IPC on 01/11/2024. The new partnership is with the Toyota Mobility Foundation for four years, over the 2025-2028 cycle. "The International Paralympic Committee (IPC) is…
Domain(s): Public Authorities & Regulations, Sponsors & Partners
• Category(ies): Authorities, Sponsors - Partners, Rights Acquisitions, …
• Article # 343531
• Published on
©  ParionsSport

Basketball: Parions Sport (FDJ) renews NBA partnership & joins forces with the NBA Paris Games 2025

Parions Sport, a sports betting brand belonging to the operator La Française des Jeux (FDJ), has renewed as an official partner of the National Basketball Association in France "for several years" from 2024, announced the FDJ Group on 05/11/2024. As part of the renewed agreement, Parions Sport…
Domain(s): Sponsors & Partners
• Category(ies): International authorities, Professional leagues, Sponsors - Partners, …
• Article # 343408
• Published on
©  Castore

Equipment manufacturers: a turnover of £190.3m (€222.8m) for Castore (GBR) in 2023-24 (+65.5%)

Castore, a British sports equipment manufacturer established in 2015, has posted a turnover of £190.3m (€222.8m) for the 2023-24 financial year (01/02/2023 to 04/02/2024), up 65.5% on 2022-23 (£115m, or €131m), according to accounts filed by the group based in Manchester (ENG) on…
Domain(s): Sponsors & Partners
• Category(ies): Sporting Goods & Brands, Finance, Europe, …
• Article # 343264
• Published on
©  D.R.

Weekly News Extra (28-31/10/2024)

• UEFA has launched "Unstoppable", its new strategy for the development of women's football over the 2024-2030 cycle, to which it will dedicate €1bn from competition revenues and other investments, on 30/10/2024. • FIFPRO and the World Leagues Association, as part of the Global Labour Agreement…
Domain(s): Clubs, Public Authorities & Regulations, Sponsors & Partners, Media
• Category(ies): Essentials Clubs, Essentials Public Authorities & Regulations, Essentials Media, …
• Article # 343044
• Published on