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Serie A Enilive: LeoVega.News (infotainment) renews as a sponsor of Atalanta BC for 2025-26

LeoVegas.News, a sports news platform belonging to LeoVegas Group (SWE), has renewed its partnership with Atalanta BC (Serie A Enilive) "for the 2025-26 season," announced the Italian club on 10/07/2025. The infotainment magazine has been partnered with the club since the 2020-21 season, as a…

Domain(s): Sponsors & Partners
• Category(ies): Clubs, Media, Sponsors - Partners, …
• Article # 405256
• Published on 10/07/25 at 15:20

Premier League: Adobe (software) "creativity partner & digital fan experience partner"

American software company Adobe has become a "creativity partner" and "digital fan experience partner" of the Premier League, as part of a "multi-year" agreement, announced the English League on 10/07/2025. The partnership, announced at the Adobe Summit London event, aims to "bring new…

Domain(s): Sponsors & Partners
• Category(ies): Professional leagues, Sponsors - Partners, Digital, …
• Article # 405209
• Published on 10/07/25 at 13:00

AJ Auxerre: X1 (energy drinks) succeeds Acadomia as main shirt sponsor for 2025-26

X1, a Chinese energy drink brand, has extended its agreement with AJ Auxerre (Ligue 1 McDonald's) to become the main shirt sponsor for the 2025-26 season, announced the club on 09/07/2025. The brand, which has occupied the central pocket space on the club's kit since the 2023-24 season, will…

Domain(s): Sponsors & Partners
• Category(ies): Clubs, Sponsors - Partners, Marketing - Communication, …
• Article # 405158
• Published on 10/07/25 at 10:00

Deal Tracker: Napoli, Bayern Munich, Girona, Eintracht... the latest sponsorship agreements in football

• Spanish telecoms operator Parlem has extended as a back shirt sponsor of Girona FC (LALIGA EA Sports) for three seasons (2025-2028). • Bet365 Scores, an infotainment site belonging to the British sports betting operator Bet365, has become an official partner (4^th level) of SSC Napoli (Serie A…

Domain(s): Sponsors & Partners
• Category(ies): Clubs, Sporting Goods & Brands, Authorities, …
• Article # 405111
• Published on 10/07/25 at 09:20

Social Football Summit 2025: 8^th edition to be held on 18 & 19/11/2025 at Turin's Allianz Stadium

The eighth edition of the Social Football Summit, the football industry's international event on business, innovation, marketing and communication, will take place on Tuesday 18 and Wednesday 19/11/2025 at the Allianz Stadium in Turin (Italy), announced the organisers on…

Domain(s): Public Authorities & Regulations, Sponsors & Partners
• Category(ies): Clubs, International authorities, Professional leagues, …
• Article # 405120
• Published on 10/07/25 at 08:40

Premier League: Ideagen (software) extends as a sleeve sponsor of Nottingham Forest FC until 2025-26

Ideagen, a British business software company, has extended as a sleeve sponsor of Nottingham Forest FC (Premier League) "for the third consecutive season (2025-26)," announced the club on 09/07/2025. The brand has occupied this space since the 2023-24 season, and, as such, ranks first in the…

Domain(s): Sponsors & Partners
• Category(ies): Clubs, Sponsors - Partners, Marketing - Communication, …
• Article # 405072
• Published on 09/07/25 at 14:30

News Tank Football: interviews published in April, May & June 2025

• "FIFA has announced the prize money for the Club World Cup 2025, with the winner receiving over €100m. This will have an impact on our national leagues, especially the big leagues where these clubs play. The gap between the big clubs and the rest is widening all the time. When you see that the…

Domain(s): Clubs, Public Authorities & Regulations, Sponsors & Partners, Media
• Category(ies): Essentials Clubs, Essentials Public Authorities & Regulations, Essentials Media, …
• Article # 404993
• Published on 09/07/25 at 10:40

Africa/CAF: Danone (dairy products) official partner of the TotalEnergies AFCON 2025

Danone, the French food group, has become an official partner of the TotalEnergies AFCON 2025 (organised in Morocco from 21/12/2025 to 18/01/2026), announced the Confederation of African Football on 08/07/2025. This agreement also covers the 2024 edition of the Women's Africa Cup of Nations…

Domain(s): Sponsors & Partners
• Category(ies): International authorities, Sponsors - Partners, Marketing - Communication, …
• Article # 404987
• Published on 09/07/25 at 10:00

Chelsea FC: partnership with Fanatics extended & launch of a new online store

Chelsea FC (Premier League) have extended their agreement with Fanatics and launched a new online store run by the American manufacturer and distributor of licensed sports products, announced the club on 08/07/2025. Fanatics has been responsible for managing the English club's e-commerce…

Domain(s): Sponsors & Partners
• Category(ies): Clubs, Sponsors - Partners, Marketing - Communication, …
• Article # 404846
• Published on 08/07/25 at 13:00

Borussia Mönchengladbach: Reuter (e-commerce) extends as main shirt sponsor until 2026-27

Reuter, a German e-commerce website dedicated to bathrooms, has prematurely extended its agreement with Borussia Mönchengladbach (Bundesliga) and will continue as main shirt sponsor until the end of 2026-27, announced the club on 03/07/2025. The group was initially committed for two seasons…

Domain(s): Sponsors & Partners
• Category(ies): Clubs, Sponsors - Partners, Marketing - Communication, …
• Article # 404746
• Published on 08/07/25 at 08:40