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Ligue 1 McDonald's: Bitpanda (crypto) premium partner of Paris Saint-Germain from 2024-25

Bitpanda, an Austrian cryptocurrency trading platform, has become a premium partner (2^nd level) of Paris Saint-Germain (Ligue 1 McDonald's), announced the club on 09/01/2025. As part of the multi-year agreement, Bitpanda will notably benefit from visibility within the Parc des Princes (Paris…

Domain(s): Sponsors & Partners
• Category(ies): Clubs, Sponsors - Partners, Digital, …
• Article # 383393
• Published on 09/01/25 at 17:01

Basketball: Zondacrypto main jersey sponsor of AS Monaco Basket for the EuroLeague from 2024-25

Zondacrypto, an Estonia-based cryptocurrency exchange platform, is to become a main partner and jersey sponsor of AS Monaco Basket (Betclic Élite) for its Turkish Airlines EuroLeague games from the 2024-25 season, announced the club on 09/01/2025. "For AS Monaco Basket, this alliance comes at a…

Domain(s): Sponsors & Partners
• Category(ies): Clubs, Sponsors - Partners, Marketing - Communication
• Article # 383371
• Published on 09/01/25 at 15:25

Club Atlético de Madrid: Red Bull (energy drinks) official partner until 2026-27

Red Bull, an Austrian group specialised in the production and marketing of energy drinks, has become an official partner of Club Atlético de Madrid (LALIGA EA Sports) for two and a half seasons, until the end of 2026-27, announced the club on 09/01/2025. This is the brand's first sponsorship…

Domain(s): Sponsors & Partners
• Category(ies): Clubs, Sponsors - Partners, Marketing - Communication, …
• Article # 383363
• Published on 09/01/25 at 14:40

Germany/DFB: Coca-Cola extends its partnership to all national teams until 2030

American drinks manufacturer The Coca-Cola Company has extended as an official partner (2^nd level) of the German men's national team for a further five years, until 2030, and has also extended the agreement to the women's, U23 and U21 teams, announced the Deutscher Fussball Bund on…

Domain(s): Sponsors & Partners
• Category(ies): Essentials Sponsors & Partners, Federations, Sponsors - Partners, …
• Article # 383202
• Published on 08/01/25 at 16:55

Basketball: "Developing a long-term product strategy with Amazon" (Bastien Lacheny, NBA)

"We are delighted to be working with Amazon to launch this venture over 11 seasons, enabling us to develop a long-term strategy for the product together. Amazon has proven its ability to distribute premium rights over the last five years in Europe with the Champions League (Italy, Germany and the…

Domain(s): Sponsors & Partners, Media
• Category(ies): Essentials Media, International authorities, Professional leagues, …
• Article # 383191
• Published on 08/01/25 at 16:25

Real Madrid CF: stadium renamed "Bernabéu" with a view to future commercial agreements

Real Madrid CF (LALIGA EA Sports) has renamed its stadium (Madrid, ESP) from Estadio Santiago Bernabéu (in honour of the man who was president of the club from 1943 to 1978) to Estadio Bernabéu across all its digital environments (club website, stadium website, social networks) at the end of…

Domain(s): Clubs, Sponsors & Partners
• Category(ies): Clubs, Sponsors - Partners, Marketing - Communication, …
• Article # 383075
• Published on 08/01/25 at 08:40

News Tank Football: elections, appointments & departures recorded in December 2024

• Philippe Diallo was re-elected president of the Fédération Française de Football with 20,422 votes (55.34%) at the FFF's federal assembly held at the Novotel Paris Centre Tour Eiffel (15^th arrondissement) on 14/12/2024. • Debbie Hewitt was unanimously re-elected as non-executive chair of The…

Domain(s): Clubs, Public Authorities & Regulations, Sponsors & Partners, Media
• Category(ies): Essentials Clubs, Essentials Public Authorities & Regulations, Essentials Media, …
• Article # 382537
• Published on 07/01/25 at 16:30

Formula 1: adidas becomes a partner of the Mercedes team, a first for the brand in motorsport

adidas is to become the official equipment supplier of the Mercedes-AMG Petronas F1 Team from 2025 as part of a "multi-year partnership," announced the German Formula 1 team on 07/01/2025. "adidas enters motorsport with a partnership that unites two icons in one of the fastest growing sports,…

Domain(s): Sponsors & Partners
• Category(ies): Clubs, Sporting Goods & Brands, Sponsors - Partners, …
• Article # 383020
• Published on 07/01/25 at 14:20

Formula 1: MSC Cruises title sponsor of three Grands Prix (Austria, Brazil & USA) in 2025

MSC Cruises has become the title sponsor of three Formula 1 Grands Prix for the 2025 season, announced the cruise line belonging to the MSC Group (shipping) based in Geneva (SUI), on 02/01/2025. The group, which has been involved with Formula One Group since the 2022 season, extended as a…

Domain(s): Sponsors & Partners
• Category(ies): Authorities, Sponsors - Partners, Marketing - Communication
• Article # 382821
• Published on 06/01/25 at 13:00

Best wishes from News Tank Football for 2025!

News Tank Football wishes each and every one of its subscribers and readers a very happy new year in 2025! 2024 began with the uncertainty surrounding the allocation of the LFP's domestic TV rights - which eventually only came to fruition on 01/08/2024 - and ended with the publication of Foot…