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LaLiga Santander: S36.com (betting) becomes a regional partner of Valencia CF in Asia for 2016-17

S36.com, a sports betting and gambling website, became a regional partner of Valencia CF (LaLiga Santander) in Asia for the 2016-17 season, the club announced on 13/09/2016. "We are extremely proud to announce our first sponsorship agreement in the Asian region. We have a lot of interest in…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Marketing - Communication
• Article # 76515
• Published on 19/09/16 at 09:18
©  Liverpool
Premier League: Holler becomes the official watch of Liverpool FC for the 2016-2019 period

Holler has become the official watch of Liverpool FC (Premier League) for the 2016-2019 period, announced the club on 06/09/2016. The agreement makes the watchmaker, owned by Darren McCormick Jewellery Group (DMJ), an official partner of the club.Holler will use Liverpool FC social networks to…
Domain(s): Sponsors & Partners
• Category(ies): Digital, Marketing - Communication
• Article # 76418
• Published on 16/09/16 at 09:45
©  Manchester United
Premier League: adidas most present kit supplier in 2016-17 (5 clubs) for the 3rd consecutive year

With five of the 20 clubs (25%) under contract (Manchester United FC, Chelsea FC, Sunderland AFC, West Bromwich Albion FC, Middlesbrough FC), the German sports equipment brand adidas is the most represented kit supplier in the Premier League for the 2016-17 season. As in 2014-15 (five clubs) and…
Domain(s): Sponsors & Partners
• Category(ies): Marketing - Communication, Clubs, Sporting Goods & Brands, …
• Article # 76350
• Published on 15/09/16 at 15:14
Ligue 1: Nice and Allianz organise a free shuttle service to get fans to the Allianz Riviera

The German insurance company Allianz, who acquired the naming rights to the OGC Nice stadium on 23/07/2012, is offering a free shuttle service between the MIN (market of national interest, near the airport) car park and the Allianz Riviera stadium (36,178 seats), for every matchday, beginning with…
Domain(s): Sponsors & Partners
• Category(ies): Ticketing, Clubs, Stadiums, …
• Article # 76323
• Published on 15/09/16 at 11:04
©  OGC Nice
Ligue 1: Chinese travel company Ctrip main shirt sponsor of OGC Nice in 2016-17 Europa League

The Chinese travel company Ctrip has become the main shirt sponsor OGC Nice (Ligue 1) for the club's games in the 2016-17 Europa League, the club announced on 11/09/2016. Nice begin their European campaign against FC Schalke 04 (Bundesliga) at the Allianz Riviera, on Thursday, 15/09/2016 (Group I…
Domain(s): Sponsors & Partners
• Category(ies): Clubs
• Article # 76232
• Published on 14/09/16 at 11:14
©  Sangemini
Serie A: Sangemini (mineral water) becomes an official supplier to AS Roma for the 2016-17 season

Sangemini, an Italian mineral water brand, became the official water of AS Roma (Serie A TIM) for the 2016-17 season, announced multiple Italian media outlets on 05/09/2016. The agreement makes Sangemini an official supplier to the club, a 5th level partnership in the sponsorship pyramid of AS…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Digital, Marketing - Communication
• Article # 76183
• Published on 14/09/16 at 09:15
©  Olympique Lyonnais
France: Olympique Lyonnais become a shirt sponsor of the LHC Lions ice hockey team for 2016-17

Olympique Lyonnais (Ligue 1) became a major partner and shirt sponsor of the Lyon Hockey Club (LHC) Lions (French hockey first division) for the 2016-17 season, announced the Lyon football club on 08/09/2016. Olympique Lyonnais will receive visibility not only on the LHC Lions jersey, but also on…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Digital, Stadiums, …
• Article # 76182
• Published on 13/09/16 at 13:54
©  Manchester United
Premier League: Apollo Tyres (tyres) extends as global sponsor of Manchester United for three years

The Indian tyre manufacturer Apollo Tyres has extended its partnership with Manchester United FC (Premier League) and expanded it by becoming a global sponsor of the club for the 2016-2019 period, on 08/09/2016. Apollo Tyres is a partner of Manchester United for three seasons. The company was a…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Digital, Marketing - Communication
• Article # 76124
• Published on 13/09/16 at 09:10
©  ISL
Sports betting: Sportradar partners with the Hero Indian Super League for the 2016-17 season

The Hero Indian Super League, the Indian professional football league, is working with the Swiss company Sportradar for the monitoring of sports betting and supplying sports data for the 2016-17 season, stated the ISL on 06/09/2016.Sportradar's mission is to monitor sports betting related to the…
Domain(s): Sponsors & Partners
• Category(ies): Agencies, Clubs, Digital, …
• Article # 76081
• Published on 12/09/16 at 13:29
©  Winamax
Ligue 1: Winamax launches its "Jeu de l’Entraîneur" ("Manager Game"), first of its kind in France

Winamax, a French betting and gambling operator, launched the 2016-17 edition of its "Jeu de l’Entraîneur" ("Manager Game"), a football management simulation game, on 07/09/2016. Winamax had already proposed such a game during Euro 2016, using the 24 qualified national teams. The game for the…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Digital, Marketing - Communication, …
• Article # 75952
• Published on 12/09/16 at 12:39