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©  FAI
FAI: New Balance (USA) replaces Umbro as the kit supplier of the Irish Football Association

The American sports equipment brand New Balance will replace Umbro, a American brand of British origin, as the official kit supplier of the Irish national football team, announced the Football Association of Ireland on 26/05/2017. This partnership, which will be in the first level of FAI's…
Domain(s): Sponsors & Partners
• Category(ies): Rights Acquisitions, Sporting Goods & Brands, Authorities, …
• Article # 94791
• Published on 01/06/17 at 14:44
©  FIFA
FIFA: the Chinese smartphone manufacturer Vivo becomes a partner of the 2018 and 2022 World Cups

Vivo, a Chinese smartphone manufacturer, has become a partner of the 2018 World Cup, the 2022 World Cup, and the 2017 Confederations Cup, announced FIFA on 31/05/2017. This partnership is in the second level of the intenational body's sponsorship hierarchy. Vivo will become the third Chinese…
Domain(s): Sponsors & Partners
• Category(ies): Marketing - Communication, Rights Acquisitions, Merchandising - Licensing, …
• Article # 94773
• Published on 01/06/17 at 11:49
©  FDJ
France: FDJ extends its official partnership with the French Handball Federation until 2020

The FDJ has extended its official partnership with FFHB (French Handball Federation) for four more seasons, until 2020, on 26/05/2017. This partnership is in the first level of the federation's sponsorship hierarchy. The French national lottery and the sports betting and gambling operator also…
Domain(s): Sponsors & Partners
• Category(ies): Authorities, Marketing - Communication, Merchandising - Licensing, …
• Article # 94749
• Published on 01/06/17 at 10:30
©  SIS
2017 SIS Paris: innovation in sports conference, on Tuesday 06 and Wednesday 07/06/2017

The Sport Innovation Summit will organise a two day conference in Paris (FRA), at the Auditorium Paris Centre Marceau, on Tuesday 06 and Wednesday 07/06/2017. "The conferences will cover topics such as fan engagement, small stadiums and fan experience, media & broadcasting, sports performance …
Domain(s): Sponsors & Partners
• Category(ies): Agencies, Media Audiences, Ticketing, …
• Article # 94653
• Published on 31/05/17 at 15:45
©  PPTV
Premier League: PPTV sells connected TVs in China in the colours of Liverpool FC

PPTV (Suning Group), a Chinese internet and mobile streaming platform, has produced and begun selling 5,000 limited edition connected TVs in China, the PPTV 65T2 model, in the colours of Liverpool FC (Premier League), on 20/05/2017. The PPTV 65T2 model features a completely red back cover with the…
Domain(s): Sponsors & Partners
• Category(ies): Agencies, Clubs, Digital, …
• Article # 94654
• Published on 31/05/17 at 12:54
©  Twitter
Tennis: Twitter followers of the players in the 2017 French Open, Rafael Nadal tops the men's list

The Spanish tennis player Rafael Nadal, who, at the 2017 French Open at Roland-Garros, is aiming for for a record 10th title at the tournament, is the player with most followers on the social network Twitter, among the players taking part in this Grand Slam, with 12.5 million followers, as of data…
Domain(s): Sponsors & Partners
• Category(ies): Media Audiences, Digital, Marketing - Communication, …
• Article # 94633
• Published on 31/05/17 at 09:29
©  Osasuna
LaLiga: CaixaBank presents official bank card of Osasuna, the Visa Club Atlético Osasuna

The Spanish bank CaixaBank, an official sponsor of Club Atletico Osasuna (LaLiga Santander), has introduced the Visa Club Atlético Osasuna, the official bank card of the Pamplona club, on 19/05/2017. This card will allow the club's "socios" to spread out, free of charge, the payment of their…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Finance, Marketing - Communication, …
• Article # 94393
• Published on 30/05/17 at 18:55
©  Infront et Velon
Cycling: first edition of the Hammer Series (Infront and Velon) broadcast on Facebook and YouTube

The first edition of the Hammer Series, taking place in Limburg, Netherlands (01 to 04/06/2017), will be broadcast via the live streaming video service Facebook Live and the video sharing platform YouTube, stated Velon, a joint venture between 10 teams of the UCI World Tour, on 25/05/2017. The…
Domain(s): Sponsors & Partners
• Category(ies): Agencies, Digital, Marketing - Communication
• Article # 94634
• Published on 30/05/17 at 18:09
©  IIHF
Hockey: Skoda (automobiles) extends partnership with international federation until 2021

The Czech automobile manufacturer Skoda and the IIHF have extended their partnership for four additional years, announced the international hockey federation on 19/05/2017. This partnership, in the first level of the federation's sponsorship hierarchy, will now extend until 2021. Škoda has been a…
Domain(s): Sponsors & Partners
• Category(ies): Rights Acquisitions, Agencies, Authorities, …
• Article # 94603
• Published on 30/05/17 at 16:30
©  West Bromwich Albion
West Bromwich Albion: adidas extends deal until 2017-18, Palm (ecology) becomes new shirt sponsor

Palm, a Chinese company specialising in ecological urban development and the creation of eco-neighbourhoods, has become a main partner and the shirt sponsor of West Bromwich Albion FC (Premier League) on 24/05/2017. This partnership, in the first level of the club's sponsorship hierarchy, will run…
Domain(s): Sponsors & Partners
• Category(ies): Marketing - Communication, Rights Acquisitions, Clubs, …
• Article # 94583
• Published on 30/05/17 at 15:29