Sponsors & Partners: archives 2018 (page 38/68)

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©  Coca-Cola Deutschland

2018 World Cup: Coca-Cola, the most prominent brand among the 394 sponsors of the 32 teams and FIFA

"FIFA and the 32 national federations involved in the 2018 World Cup have a total of 394 sponsors, of which 377 have a website, 332 have a Facebook page (as their premier social media platform) and 245 have a Twitter account," said The Metrics Factory, in "The Perfect Match" report, of which the…
Domain(s): Sponsors & Partners
• Category(ies): Marketing - Communication, Sporting Goods & Brands, Merchandising - Licensing, …
• Article # 122269
• Published on
©  FIFA

2018 World Cup: Diking (clothing, CHN) and LUCI (technology, CHN) become regional supporters in Asia

Diking, a Chinese brand of men's business attire, and LUCI, a Chinese technology and immersive entertainment company, have become regional supporters in Asia of the 2018 World Cup on 08/06/2018. The partnerships are the third level in the sponsorship hierarchy of FIFA and the 2018 World Cup…
Domain(s): Sponsors & Partners
• Category(ies): Rights Acquisitions, Agencies, Ticketing, …
• Article # 122245
• Published on
©  adidas

2018 World Cup: 56 adidas ambassadors in "Creativity is the Answer" communication campaign

The German sports equipment manufacturer adidas highlights 56 sportsmen and women, musicians and brand ambassadors in the latest advert for the brand's "Here to Create" global communication campaign, titled "Creativity is the Answer" which has been broadcast since 04/06/2018 in the run up to the…
Domain(s): Sponsors & Partners
• Category(ies): Agencies, Digital, Sporting Goods & Brands, …
• Article # 121993
• Published on
©  Bongarts/Getty Images 2018 Getty Images

Germany: Lagardère Sports extends its hospitality marketing partnership with the DFB until 2020

The sports marketing agency Lagardère Sports has extended its hospitality marketing partnership with the DFB, the German Football Association, "until the end of 2020," announced Lagardère on 05/06/2018. The rights concern the final of the DFB-Pokal, as well as the matches of the German…
Domain(s): Sponsors & Partners
• Category(ies): Rights Acquisitions, Agencies, Ticketing, …
• Article # 121991
• Published on
©  Canterbury_World Rugby

World Rugby: Canterbury extends as official sports apparel supplier for two years on 06/06/2018

New Zealand brand Canterbury extended its partnership with World Rugby and becomes the official sports apparel supplier of the Rugby World Cup 2019, said the body on 06/06/2018. "The two-year deal encompasses Rugby World Cup 2019, the World Rugby U20 Championship, elite 15s and sevens match…
Domain(s): Sponsors & Partners
• Category(ies): Rights Acquisitions, Authorities, Sponsors - Partners
• Article # 121990
• Published on
©  Robert Lewandowski

Robert Lewandowski: Lagardère Sports concludes a commercial rights agreement with the footballer

The sports marketing agency Lagardère Sports has concludes a multi-year management and commercial representation agreement with the Polish international footballer Robert Lewandowski (FC Bayern Munich, Bundesliga) on 28/05/2018. The Lagardère Sports & Entertainment group is entrusted with the…
Domain(s): Sponsors & Partners
• Category(ies): Rights Acquisitions, Agencies, Digital, …
• Article # 122069
• Published on
©  FC Schalke 04

Bundesliga: Konami and its video game PES become sponsors of FC Schalke 04 Esports from 2018-19

The Japanese video game publisher Konami has become an official partner of FC Schalke 04 (Bundesliga) and its eSports team, FC Schalke Esports, from 2018-19 on 04/06/2018. The duration of the contract has not been specified, but will cover a period of several years, according to the club. The…
Domain(s): Sponsors & Partners
• Category(ies): Rights Acquisitions, Clubs, Digital, …
• Article # 122001
• Published on
©  Dubai Duty Free Tennis Championships

Tennis: Dubai Duty Free extends its global partnership with the WTA (Women's Tennis Association)

Dubai Duty Free, the tax-free travel retail operator at the Dubai International Airport (United Arab Emirates), has extended its partnership with the WTA on 05/06/2018. Dubai Duty Free has been a partner of the WTA since 2004. The value of the partnership is valued at several million dollars per…
Domain(s): Sponsors & Partners
• Category(ies): Rights Acquisitions, Authorities, Sponsors - Partners
• Article # 121931
• Published on
©  Celta de Vigo

RC Celta de Vigo: ABANCA (bank) extends partnership and gains stadium naming rights of the club

The Spanish bank ABANCA has extended its partnership with RC Celta de Vigo (LaLiga Santander) for 10 seasons (2018-2028), on 04/06/2018. The agreement makes ABANCA a main partner of Celta de Vigo, the first level in the sponsorship hierarchy of the Galician club. As part of the partnership…
Domain(s): Sponsors & Partners
• Category(ies): Rights Acquisitions, Clubs, Finance, …
• Article # 121825
• Published on
©  FC Internazionale Milano

Serie A TIM: Mastercard (payments) becomes a partner of Inter Milan for two seasons (2018-2020)

Mastercard, a US payment solutions group, has become a partner of FC Internazionale Milano (Serie A TIM) for two seasons (2018-2020), on 01/06/2018. Mastercard gains the status of "official payment system", the fifth level in the 2017-18 sponsorship hierarchy of the Milanese club (Inter are…
Domain(s): Sponsors & Partners
• Category(ies): Ticketing, Clubs, Digital, …
• Article # 121858
• Published on