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©  Newcastle United FC
Premier League: noon.com (e-commerce, KSA) extends as Newcastle United's sleeve sponsor for 2023-24

noon.com, a Saudi e-commerce platform, is extending Newcastle United FC (Premier League) as its sleeve sponsor for the 2023-24 season, the club announced on 07/06/2023. The agreement also covers the women's team (acquired by the club on 08/21/2022). The platform, which has been involved with…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Marketing - Communication
• Article # 291070
• Published on 07/06/23 at 16:50
©  Land Rover
Rugby World Cup 2023: Defender (Land Rover) launches tour of France to present the Webb Ellis Trophy

Defender, a range of vehicles from car manufacturer Land Rover, has activated its partnership with World Rugby and unveiled a "unique" hybrid electric vehicle designed to display the Webb Ellis Cup during a tour of France, announced the British brand on 31/05/2023, 100 days before the start of the…
Domain(s): Sponsors & Partners
• Category(ies): Activation, Authorities, Marketing - Communication
• Article # 291046
• Published on 07/06/23 at 16:00
©  ACO
Car racing: LeBron James (NBA) named race starter for the 24 hours of Le Mans centenary (10/06/2023)

LeBron James, American basketball player for the Los Angeles Lakers (NBA), has been appointed "official starter" for the 24 Hours of Le Mans (FIA World Endurance Championship, WEC) centenary, which he will start on 10/06/2023 at 16:00 CET, announced the Automobile Club de l'Ouest (ACO) on…
Domain(s): Sponsors & Partners
• Category(ies): Activation, Authorities, Marketing - Communication
• Article # 290913
• Published on 07/06/23 at 11:30
©  D.R.
Future of Sport: "A meeting of the world of tech & sport business" (A. Santin, SportsDynamics)

"Future of Sport will enable the world of tech in the broadest sense and the world of sport business to take the time to meet, which is not very often the case. I'm thinking in particular of the professional football clubs that will be present," said Arnaud Santin, co-founder and CEO of…
Domain(s): Sponsors & Partners
• Category(ies): Marketing - Communication, Clubs, Digital, …
• Article # 290920
• Published on 07/06/23 at 08:40
©  Newcastle United FC
Newcastle United FC: Fun88 renews as betting partner but will not be main shirt sponsor in 2023-24

Fun88, an Asian sports betting and online gambling operator, has renewed as an official betting partner of Newcastle United FC (Premier League) in Asia as part of a "multi-year" agreement, however it will no longer be the club's main shirt sponsor from the 2023-24 season, announced the bookmaker…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Marketing - Communication
• Article # 290810
• Published on 06/06/23 at 09:20
©  ESTAC Troyes
France/Sponsorship: 7 recommendations from the ANJ to regulate the display of gambling operators

Prohibiting the display of a gambling operator on shirts intended for minors, avoiding granting sports infrastructure naming rights to sports betting operators, and not displaying promotional offers or redirect links to betting sites on sports organisations' communication media - these are three…
Domain(s): Sponsors & Partners
• Category(ies): Marketing - Communication, Betting, Essentials Sponsors & Partners
• Article # 290769
• Published on 05/06/23 at 16:55
©  FC Inter Milan
FC Inter Milan: Paramount+ (VoD), main shirt sponsor for the 2022-23 Champions League final

Paramount+, a video-on-demand service from the American media conglomerate Paramount Global, has become the main shirt sponsor of FC Inter Milan (Serie A TIM) for the 2022-23 Champions League final (versus Manchester City on Saturday 10/06/2023), announced the club on 05/06/2023. The platform was…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Marketing - Communication, Media
• Article # 290745
• Published on 05/06/23 at 15:20
©  UEFA
UEFA: Amazon (e-commerce, USA), 11th partner of women's football from 2023

The American e-commerce group Amazon has become a UEFA women's football partner as part of a "multi-year partnerhsip" from 2023, announced the body on 02/06/2023. The agreement covers a range of competitions, including the Women's Euro 2025, the Women's Champions League, Women's Futsal Euro 2023…
Domain(s): Sponsors & Partners
• Category(ies): Authorities, Marketing - Communication
• Article # 290660
• Published on 05/06/23 at 10:40
©  News Tank
Weekly News Extra (29/05-02/06/2023)

• FC Barcelona (LaLiga Santander) has launched a server on the instant messaging community platform Discord. • DHL (logistics, GER) will use biofuel-powered trucks at all European races in the 2023 F1 season, according to Formula One Group, for which the company is a "logistics partner". …
Domain(s): Clubs, Public Authorities & Regulations, Sponsors & Partners, Media
• Category(ies): Social Responsibility, Marketing - Communication, Clubs, …
• Article # 290616
• Published on 02/06/23 at 17:10
©  Angers SCO
Angers SCO: Nike (USA) succeeds Kappa (ITA) as equipment supplier for three seasons (2023-2026)

Nike has become the equipment supplier of Angers SCO for three seasons (2023-2026), announced the French club relegated to the Ligue 2 BKT for the 2023-24 season on 02/06/2023. The agreement covers all the club's teams. Nike has the status of official partner, the second level in Angers SCO's…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Sporting Goods & Brands, Marketing - Communication
• Article # 290558
• Published on 02/06/23 at 13:40