Sponsors & Partners: archives (page 309/935)

Filter by domain

Filter by year

©  PSG

Exclusive Paris Saint-Germain: "We believe we're the biggest seller of jerseys in the world" (Marc Armstrong)

"We believe that we are the biggest seller of jerseys in the world now. With our kits and our lifestyle collection, we are outselling every other club and Jordan Brand is a huge part of that. The business has grown from nothing to huge within the Nike business in a very short amount of time…
Domain(s): Sponsors & Partners
• Category(ies): Marketing - Communication, Clubs, Activation, …
• Article # 248880
• Published on
©  AB inBev

USA: AB inBev (beer) launches "National Recycling League" for MLB and NFL fans

AB inBev, a Belgian brewing group, has activated its partnership with the National Football League (NFL) and Major League Baseball (MLB) and launched the "National Recycling League", an initiative "aiming to reduce waste on game day," announced the group on 12/04/2022. More than 10 franchises are…
Domain(s): Clubs, Sponsors & Partners
• Category(ies): Activation, Clubs, Marketing - Communication, …
• Article # 248759
• Published on
©  D.R.

Qatar 2022/Belgium: ING, Côte d'Or, Carrefour, GLS and Jupiler will not activate their partnerships

ING Belgium (banking and insurance), Côte d'Or (chocolate brand, Mondelēz International group), Carrefour (supermarkets), GLS (logistics) and Jupiler (beer, AB inBev group) will not activate their partnerships with the Royal Belgian Football Association at the 2022 World Cup in Qatar, according to…
Domain(s): Sponsors & Partners
• Category(ies): Authorities, Marketing - Communication
• Article # 248812
• Published on
©  News Tank

Weekly News Extra (11-15/04/2022)

• For the first time in their history, the NFL and 14 of its franchises have partnered with crypto-asset operators - Socios.com for 13 teams and Blockchain.com with the Dallas Cowboys. • Atalanta BC (Serie A TIM) posted record revenues (including transfers) of €242.6m for the financial year 2021…
Domain(s): Clubs, Public Authorities & Regulations, Sponsors & Partners, Media
• Category(ies): Social Responsibility, Marketing - Communication, Clubs, …
• Article # 248795
• Published on
©  Football Australia

Deal Tracker: all the latest sponsorship/partnership agreements in football

This table allows you to find all the major sponsorship/partnership contracts concluded by clubs, federations, leagues, and football players/managers around Europe and throughout the world, since 01/05/2017. By default, all deals have been sorted in a reverse chronological order (newest first)…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Sporting Goods & Brands, Authorities, …
• Article # 248783
• Published on
©  NBA

NBA: Foot Locker extends partnership and community programme in Europe

Foot Locker Europe, the regional subsidiary of the US sporting goods retailer, is extending its partnership with the National Basketball Association from 2021-22 and for several seasons, announced the North American league on 13/04/2022. The two parties have been in partnership since 2010-11…
Domain(s): Sponsors & Partners
• Category(ies): Activation, Authorities, Marketing - Communication, …
• Article # 248746
• Published on
©  Excel

esports: Just Eat (meal delivery service) enters the discipline by becoming a partner of Excel (GBR)

Just Eat (Takeaway.com), a Dutch meal delivery company, has signed its first esports sponsorship deal with the UK-based organisation Excel (LEC), on 13/04/2022. "With a focus on authentic engagement, Just Eat and Excel will collaborate on content, experiences and events both virtually and…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, esport - gaming
• Article # 248677
• Published on
©  FFF

France/FFF: Arkema extends as title sponsor of women's top flight for 3 years until 2024-25

Arkema has extended an agreement with the French Football Federation (FFF) as title sponsor of the French women's first division (D1 Féminine) for a further three seasons, until the end of the 2024-25 season, announced the French chemicals and advanced materials group based in Colombes…
Domain(s): Sponsors & Partners
• Category(ies): Authorities, Marketing - Communication
• Article # 248635
• Published on
©  Cazoo

LOSC Lille: Cazoo (vehicle e-commerce), main shirt sponsor from 2022-23

Cazoo, a British online vehicle sales platform, is to become the new main partner and main shirt sponsor of LOSC Lille (Ligue 1 Uber Eats) from 2022-23 as part of a "multi-year agreement," announced the 2020-21 French champions on 14/04/2022. "Cazoo will see its branding on the front of the…
Domain(s): Sponsors & Partners
• Category(ies): Marketing - Communication, Clubs, Essentials Sponsors & Partners
• Article # 248587
• Published on
©  D.R.

Paris Saint-Germain: Goat (sneaker marketplace) to succeed QNB as sleeve sponsor 2022-2025 (€50m)

Goat, a sneaker and lifestyle accessories marketplace available in 170 countries, has become an official partner of Paris Saint-Germain (Ligue 1 Uber Eats) from 2021-22 and will become a sleeve sponsor from 2022-23 as part of a three-season partnership (2022-2025), announced the club on…
Domain(s): Sponsors & Partners
• Category(ies): Marketing - Communication, Clubs, Essentials Sponsors & Partners
• Article # 248581
• Published on