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©  Rangers FC
Scotland: Cadbury (Mondelēz) official snacking partner of Rangers FC for 2020-21

Cadbury, a chocolate bar brand belonging to the American confectionery manufacturer Mondelēz International (Milka, Oreo and Toblerone...), has become the "official snacking partner" of Rangers Football Club (Scottish Premiership) "for the 2020-21 season," announced the Glasgow (SCO) club on…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Marketing - Communication, Social Responsibility
• Article # 198584
• Published on 05/11/20 at 17:13
©  Riot Games
esports: Sportfive supports Riot Games for the launch of its first competition on its game Valorant

Sportfive has extended its collaboration with Riot Games EMEA and is supporting the regional subsidiary of the American publisher on the occasion of the launch of "First Strike", its new official esports competitions project on its video game Valorant (a team shooting game), announced the…
Domain(s): Sponsors & Partners
• Category(ies): Agencies, Marketing - Communication
• Article # 198530
• Published on 05/11/20 at 12:00
©  Valencia CF
Spain: advertising of betting operators on kits banned from 31/08/2021

The Spanish Council of Ministers has approved and published Royal Decree 958/2020 of 03/11/2020 on the commercial advertising of gambling, revising the text from 27/05/2011, on 04/11/2020. This text limits the sponsorship of betting operators in Spain. The decree prohibits the advertising of…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Betting, Authorities, …
• Article # 198421
• Published on 04/11/20 at 16:02
©  Instagram
Formula 1: Twitter, Facebook and Instagram accounts of the drivers and teams (November 2020)

Please find in the infographics below the Facebook (number of likes) and Twitter and Instagram (number of followers) communities of the 20 drivers and the 10 teams of the 2020 Formula 1 World Championship. Sebastian Vettel (GER) and Kimi Räikkönen (FIN) do not have an official account on…
Domain(s): Sponsors & Partners
• Category(ies): Digital, Marketing - Communication
• Article # 198357
• Published on 04/11/20 at 13:00
©  FC Barcelona
FC Barcelona: Oppo activates its partnership with the #GoForItChallenge on TikTok

Oppo, a Chinese smartphone manufacturer, has activated its partnership with FC Barcelona (LaLiga Santander) by launching the #GoForItChallenge, a challenge on the video sharing platform TikTok, through which fans can share "their favourite Barça-related moments and experiences," announced the…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Digital, Marketing - Communication
• Article # 198356
• Published on 04/11/20 at 12:20
©  Simone Arveda/Pegaso Newsport Simone Arveda/Pegaso Newsport Simone Arveda/Pegaso Newsport
Serie A TIM: Very Mobile (telecoms), main shirt sponsor of UC Sampdoria for 2020-21

Very Mobile, a mobile phone service provider belonging the Italian telecommunications operator Wind Tre, owned by the Hong Kong group CK Hutchison Holdings, has become a partner and main shirt sponsor of UC Sampdoria (Serie A TIM) for the 2020-21 season, announced the club on 30/10/2020. UC…
Domain(s): Sponsors & Partners
• Category(ies): Clubs
• Article # 198354
• Published on 04/11/20 at 11:45
©  LFP
LFP: "Football is good for BKT" Indian brand makes first assessment of its sponsorship agreements

"Football is good for BKT. Surveys show that brand awareness has increased significantly," said the Indian group Balkrishna Industries Ltd. (BKT) on 02/11/2020. The (B2B) manufacturer of off-road tyres has made an initial assessment of its investments in French football, after becoming title…
Domain(s): Sponsors & Partners
• Category(ies): Authorities, Marketing - Communication
• Article # 198186
• Published on 03/11/20 at 12:20
©  NTF
Sep/Oct 2020: Interviews by News Tank Football (Mediapro, Uber Eats, Neo/Eleven, OneFootball)

Please find below a selection of recent News Tank Football interviews, including extended conversations with: • Arnaud Simon, managing director of the sports media consultancy In&Out Stories and former director of Eurosport France • Jean-Michel Roussier, editorial director of Mediapro Sport…
Domain(s): Clubs, Public Authorities & Regulations, Sponsors & Partners, Media
• Category(ies): Clubs, Authorities, Stadiums
• Article # 198181
• Published on 03/11/20 at 10:49
©  PSG
Paris Saint-Germain: Supercell (mobile games, FIN) extends as premium partner from 2020-21

Supercell, a Finnish publisher of video games for mobiles and tablets, has extended as an official partner of Paris Saint-Germain (Ligue 1 Uber Eats) from 2020-21, announced the club on 02/11/2020. A partner since 2019-20, the publisher of the game Clash Royale, continues to benefit from the…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Digital, Marketing - Communication, …
• Article # 198096
• Published on 02/11/20 at 16:25
©  ACF Fiorentina
Deal Tracker: all the latest sponsorship/partnership agreements in football

This table allows you to find all the major sponsorship/partnership contracts concluded by clubs, federations, leagues, and football players/managers around Europe and throughout the world, since 01/05/2017. By default, all deals have been sorted in a reverse chronological order (newest…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Sporting Goods & Brands, Authorities
• Article # 197869
• Published on 30/10/20 at 15:15