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©  Sky Sports
China: China Mobile (Migu) acquires broadcast rights to Premier League and the 2021-22 Serie A TIM

China Mobile, a Chinese telecommunications operator, has acquired, under license from IQiyi Sports, the non-exclusive streaming TV rights, in China, to the Premier League for the 2021-2025 cycle (four seasons), according to the British and Chinese media on 16/08/2021. The matches will be broadcast…
Domain(s): Media
• Category(ies): Rights Acquisitions, Media
• Article # 226015
• Published on 18/08/21 at 10:20
©  Liverpool FC
Premier League: ThinkMarkets, "global trading partner" of Liverpool FC from 2021-22

ThinkMarkets, a London (ENG) and Melbourne (AUS) based company that developped the ThinkTrader trading platform, has become an official partner of Liverpool FC (Premier League) from 2021-22, announced the club on 17/08/2021. As a "global trading partner", ThinkMarkets has the fourth level in…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Marketing - Communication
• Article # 226013
• Published on 18/08/21 at 09:40
©  FCB
FC Barcelona: "The financial and economic situation is dramatic and very worrying" (J. Laporta)

"The financial and economic situation of FC Barcelona (LaLiga Santander) is dramatic and very worrying," said Joan Laporta, president of the Catalan club, during a press conference on 16/08/2021. A debt of €1.35bn, a loss of €481m at the end of the 2020-21 season and negative equity of €451m…
Domain(s): Clubs
• Category(ies): Stadiums, Transfer Market, Authorities, …
• Article # 225999
• Published on 17/08/21 at 18:10
©  Lega serie A
Italy: Serie A TIM is the last Top 5 league to kick-off its 2021-22 season on Saturday 21/08/2021

FC Inter Milan, the 2020-21 Italian champions, will face Genoa CFC in one of the two opening games of the 2021-22 Serie A TIM season at the San Siro Stadium (Milan, ITA) on Saturday 21/08/2021 (kick-off at 18:30 CET). Hellas Verona FC - US Sassuolo Calcio will also take place at the…
Domain(s): Public Authorities & Regulations
• Category(ies): Ticketing, Clubs, Marketing - Communication, …
• Article # 225990
• Published on 17/08/21 at 17:00
©  Arsenal FC
Premier League: Visit Rwanda extends as sleeve sponsor of Arsenal FC for 2021-2025 (press)

Rwanda Development Board, the Rwandan agency for international investments, via its subsidiary Rwanda Convention Bureau in charge of promoting tourism in the East African country, has extended as sleeve sponsor of Arsenal FC (Premier League) for four more seasons (2021-2025), announced the English…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Marketing - Communication
• Article # 225985
• Published on 17/08/21 at 16:00
©  FR3
Messi to PSG: "Attracting important partners to the club" (Waldermar Kita, FC Nantes)

"Playing against teams with international stars allows us to attract important partners to the club. Given the economic crisis in the world in general and in football in particular, we need to be able to count on these partners who will come more easily because of the presence of these high-end…
Domain(s): Clubs
• Category(ies): Ticketing, Finance, Authorities, …
• Article # 225973
• Published on 17/08/21 at 15:10
©  MUFC
2021-22 Premier League: attendance for Matchday 1 (37,208 spectators on average per game)

Matchday 1 of the 2021-22 Premier League season drew an average of 37,208 spectators per game, from Friday 13 to Sunday 15/08/2021. The average fill rate was almost 96%. English stadiums are thus full again, as the authorities did not impose any capacity restrictions for the resumption of the…
Domain(s): Public Authorities & Regulations
• Category(ies): Ticketing, Clubs, Stadiums
• Article # 225970
• Published on 17/08/21 at 14:20
©  D.R.
LaLiga Santander: BK Sports (betting), regional partner in Asia of 5 Spanish clubs for 2021-22

BK8 Sports, a Maltese sports betting operator specialised in the Asian market, has become a regional partner of Valencia CF, Athletic Club Bilbao, Villarreal CF, RCD Mallorca and Elche CF (LaLiga Santander) for the Asian market for the 2021-22 season, announced the bookmaker on 16/08/2021. BK8…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Marketing - Communication, Betting
• Article # 225957
• Published on 17/08/21 at 13:20
©  Hisense France
Paris Saint-Germain: Hisense France doubles its turnover after one year of partnership

Hisense France, a national subsidiary of the Chinese electronics group (telephones, televisions, household appliances), "has seen revenue increase by 101% over one year" since the launch of its partnership (on 10/08/2020) with Paris Saint-Germain (Ligue 1 Uber Eats), announced the group on…
Domain(s): Sponsors & Partners
• Category(ies): Activation, Clubs, Finance, …
• Article # 225915
• Published on 17/08/21 at 12:20
United States: ESPN + (OTT) has 14.9 million subscribers as of 03/07/2021 (+6.4 million in one year)

ESPN+, an OTT sports platform launched on 12/04/2018 in the United States, has 14.9 million subscribers as of 03/07/2021, according to the quarterly results published by The Walt Disney Company, parent company of the ESPN pay-TV sports package, on 12/08/2021. The platform, marketed at $6.99…
Domain(s): Media
• Category(ies): Agencies, Authorities
• Article # 225944
• Published on 17/08/21 at 11:40