Archives 2021 (page 119/286)

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©  AC Milan

AC Milan: launch of "Tales of AC Milan", a self-produced podcast dedicated to the club's history

AC Milan (Serie A TIM) has launched "Tales of AC Milan", its official podcast, with the first twenty episodes available on the main audio streaming platforms (Apple Podcast, Spotify, Amazon Music and Speaker) as well as via the club's official app, announced the Italian club on 28/07/2021. The…
Domain(s): Clubs
• Category(ies): Digital, Marketing - Communication
• Article # 225006
• Published on
©  The FA

England: new guidance for heading to be introduced for English football from the 2021-22 season

New heading guidelines, the result of research by a subgroup of the Professional Football Negotiating and Consultative Committee (PFNCC) are to be introduced for English football "across every level of the professional and amateur game from the start of the 2021-22 season," announced The FA…
Domain(s): Clubs, Public Authorities & Regulations
• Category(ies): Clubs, Stadiums, Legal, …
• Article # 224977
• Published on
©  Tokyo 2020 x Airbnb

Tokyo 2020: IOC partner Airbnb (accommodation) offers fans online experiences with athletes

Airbnb, an accommodation rental service, has activated its partnership with the IOC during the Tokyo 2020 Olympic and Paralympic Games through the "Tokyo Together" programme, which offers fans more than 200 unique online experiences involving Olympic and Paralympic "hosts" from 30 countries…
Domain(s): Sponsors & Partners
• Category(ies): Activation, Marketing - Communication, Social Responsibility
• Article # 224947
• Published on
©  CIO

Tokyo 2020: Coca-Cola's activation programme promoting diversity and inclusion

The Coca-Cola Company proposed a series of initiatives to promote diversity and inclusion at the opening ceremony of the Tokyo 2020 Summer Olympic Games on 24/07/2021. Coca-Cola, a partner of the Olympic Movement since the 1928 Amsterdam Games, "selected a diverse group of placard bearers to…
Domain(s): Sponsors & Partners
• Category(ies): Activation, Digital, Authorities, …
• Article # 224914
• Published on
©  Digi Sport

Deal Tracker: all the latest TV and media rights agreements for football competitions

This infographic details the main acquisitions of audiovisual and broadcasting rights to football competitions, concluded by broadcasters, rights holders and/or agencies since 01/01/2018. By default, the rights acquisitions are sorted in reverse chronological order (newest first), and only the…
Domain(s): Media
• Category(ies): Rights Acquisitions, Agencies, Authorities
• Article # 224927
• Published on
©  AGCM

Italy: Competition Authority decides not to take action against the DAZN-TIM Serie A deal

The Italian Competition Authority (AGCM) "has concluded the precautionary procedure regarding certain clauses of the agreement between TIM and DAZN for the viewing of Serie A matches during the three-year period 2021-2024. In the Authority's view, in light of the measures presented by the two…
Domain(s): Media
• Category(ies): Authorities, Legal, Media
• Article # 224948
• Published on
©  D.R.

esports: Fosun Sports (CHN) forges a partnership between its two teams, Wolves and Evil Geniuses

Wolverhampton Wanderers FC (Premier League), will become a partner of the American club Evil Geniuses from 2021, according to the two entities on 28/07/2021. "Evil Geniuses will be the first esports team with a physical presence in North America, Europe and Asia-Pacific," said the esports…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Investment - Shareholding, esport - gaming
• Article # 224949
• Published on
©  FIGC

Italy: "I have proposed a merger between the Serie B and Serie C from 2024-25" (G. Gravina, FIGC)

"Three levels of professionalism are no longer sustainable. I have proposed a merger between the Serie B and Serie C from 2024-25 in order to achieve better conditions for the sustainability of the system. It is time for change to give Italian football a long-term perspective," said Gabriele…
Domain(s): Public Authorities & Regulations
• Category(ies): Clubs, Stadiums, Legal, …
• Article # 224938
• Published on
©  Daimler AG

F1: Lewis Hamilton and the Mercedes team launch CSR initiative dedicated to diversity and inclusion

The Mercedes-AMG Petronas F1 Team and its driver Lewis Hamilton (GBR) have launched Ignite, "a joint charitable initiative to support greater diversity and inclusion in motorsport," announced the German group Daimler AG, the team's shareholder, on 27/07/2021. "The focus of effort for the…
Domain(s): Clubs, Public Authorities & Regulations, Sponsors & Partners
• Category(ies): Marketing - Communication, Social Responsibility
• Article # 224878
• Published on
©  Sportfive

Agencies: US investment firm HIG Capital now owns 100% of Sportfive (formerly Lagardère Sports)

The American investment firm H.I.G. Capital has acquired the 24.9% of Sportfive's capital that it did not already own, according to the sports marketing agency on 26/07/2021. Lagardère Sports and Entertainment has reverted to Sportfive, following the sale of the business by the Lagardère group…
Domain(s): Sponsors & Partners
• Category(ies): Agencies, Investment - Shareholding, Marketing - Communication
• Article # 224906
• Published on