Filter by domain
Filter by year
Adidas launches "Gamedayplus", an Internet platform entirely dedicated to the Champions League

Sports equipment company Adidas has launched "Gamedayplus", an internet platform exclusively dedicated to the Champions League, on the 01/10/2013. Available from the brand's official website, the platform offers users access to statistics on players and teams involved in the competition and…
Domain(s): Sponsors & Partners
• Category(ies): Digital, Sporting Goods & Brands, Marketing - Communication
• Article # 10391
• Published on 03/10/13 at 18:36
©  Paddy Power
Premier League: betting operator Paddy Power extends contract with Manchester City until 2014/15

Irish online betting operator Paddy Power, has extended for two years its partnership with Manchester City, the club announced on the 02/10/2013. Both parties have been linked since February 2012, and signed a contract that will expire at the end of the 2014/15 season.The renewal of the agreement…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Marketing - Communication, Betting
• Article # 10358
• Published on 03/10/13 at 11:47
©  FIFA
Launch of the FIFA Interactive World Cup 2014 on the 01/10/2013, final in Rio de Janeiro

FIWC (FIFA Interactive World Cup), interactive competition organised by FIFA (Federation Internationale de Football Association) in partnership with EA Sports and PlayStation will begin on the 01/10/2013. FIFA 14 players will compete online in virtual football matches.20 people will then be…
Domain(s): Sponsors & Partners
• Category(ies): Digital, Authorities, Marketing - Communication, …
• Article # 10345
• Published on 02/10/13 at 19:04
Football Business Awards: best practices awarded in London on the 07/11/2013

It is at Stamford Bridge, Chelsea FC's stadium in London that the 2013 edition of Football Business Awards will be hosted on the 07/11/2013. The event organisers have revealed the finalists for each award, on the 27/09/2013. This ceremony recognises best practices of clubs, brands and communities…
Domain(s): Sponsors & Partners
• Category(ies): Agencies, Clubs, Digital, …
• Article # 10343
• Published on 02/10/13 at 18:38
Nike: +38% of net income (€576m) for the June-July-August 2013 quarter

American sporting goods company Nike has reported its financial results for the first 2014 fiscal quarter (from the 01/06/2013 to the 31/08/2013), with a net profit of $780m (around €576m), on the 26/09/2013. This figure is up 38% compared to last year ($567m, around €418m).We had a great first…
Domain(s): Sponsors & Partners
• Category(ies): Sporting Goods & Brands, Finance
• Article # 10263
• Published on 01/10/13 at 11:02
©  D.R.
Ligue 1: Chinese sponsor Sanei displayed in Mandarin on Reims' shirt against AS Monaco

Chinese manufacturer of elevators, Sanei, Stade de Reims' (Ligue 1) main shirt sponsor has had its brand displayed in Mandarin on the shirt of the team from the Champagne region, on the occasion of the 8th day of Ligue 1 against AS Monaco (1-1), on the 29/09/2013.Sanei will be Stade de Reims…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Marketing - Communication
• Article # 10242
• Published on 30/09/13 at 15:47
©  Liverpool FC
Premier League: American brand Gatorade to partner with Liverpool FC until 2015/16

US energy drink brand Gatorade has become Liverpool FC's (Premier League) sponsor, the club announced on the 26/09/2013. The three-year contract between the two parties will run until the end of the 2015/16 championship.Gatorade will be present at Anfield (45,000 seats) stadium and on the club's…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Marketing - Communication
• Article # 10239
• Published on 30/09/13 at 15:11
©  PSG
PSG: Citroën to launch a contest on its Facebook page using the image of six Parisian players

Citroën, the French car manufacturer and partner of Paris Saint-Germain (Ligue 1), launches a forecast app on its Facebook page, using the image of six Parisian players (Blaise Matuidi, Christophe Jallet, Edinson Cavani, Javier Pastore, Lucas and Ezequiel Lavezzi) to promote the Citroen DS3…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Digital, Marketing - Communication
• Article # 10206
• Published on 27/09/13 at 19:50
©  D.R.
Marc Brix, managing director of US agency Octagon for the German market

German Mark Brix has been appointed managing director of the German market for Octagon agency, a US company specialised in marketing management and promotion of sporting and entertainment events, on the 26/09/2013.Marc Brix has been CEO of Marc Brix Sports Group, a sports marketing agency based in…
Domain(s): Sponsors & Partners
• Category(ies): Agencies, Digital, Marketing - Communication
• Article # 10174
• Published on 27/09/13 at 10:58
©  Arsenal
Premier League: energy drink Gatorade to sponsor Arsenal until 2015/16

US energy drink brand Gatorade has become sponsor of Arsenal (Premier League), the club announced on the 26/09/2013. The three-year contract between the two parties will run until the end of the 2015/16 championship. Under the agreement, the Gunners' first team and youth teams (under 21 and under…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Marketing - Communication
• Article # 10156
• Published on 26/09/13 at 18:34