Filter by domain
Filter by year
©  Formula One Group
Formula 1: Heineken (beer), title sponsor of the first Las Vegas Grand Prix (USA) on 18/11/2023

The Netherlands-based beer company Heineken has become the title sponsor of the inaugural Las Vegas Grand Prix, to be held in Nevada (USA) on Saturday 18/11/2023, announced Formula One Group on 04/11/2022. The inaugural edition of this urban race will be known as the "Heineken Silver Las Vegas…
Domain(s): Sponsors & Partners
• Category(ies): Authorities, Marketing - Communication
• Article # 269673
• Published on 04/11/22 at 15:20
©  Formula One Group
Formula 1: Amazon Web Services (cloud computing) expands partnership with Formula One Group

Amazon Web Services (AWS), the cloud services division of US e-commerce group Amazon, has extended and expanded its partnership with Formula One Group to become a global partner (1st level) of the body from 2022, announced the company on 03/11/2022. The American company has been committed to…
Domain(s): Sponsors & Partners
• Category(ies): Authorities, Marketing - Communication, Social Responsibility
• Article # 269651
• Published on 04/11/22 at 12:30
©  Southampton FC
Southampton FC: EcoWatt (blockchain/sustainable energy), training kit sponsor for 2022-23

EcoWatt, a blockchain and sustainable energy investment platform, has become the training kit partner of Southampton FC (Premier League) "for the remainder of the 2022-23 season," announced the club on 03/11/2022. The agreement covers the club's first, reserve and women's teams. EcoWatt has…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Marketing - Communication, Social Responsibility
• Article # 269607
• Published on 04/11/22 at 09:40
©  D.R.
Premier League: Football Manager (video game), official partner of Brentford FC and Everton Women

Football Manager, a football management simulation video game published by the Japanese video game development and publishing company SEGA Sammy, has become an official partner (2nd level) of Brentford FC (Premier League) from the 2022-23 season, announced the club on 01/11/2022. As part of…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Digital, Marketing - Communication
• Article # 269343
• Published on 02/11/22 at 15:00
©  MyCoach
Sports tech: MyCoach Pro becomes a subsidiary of MyCoach and signs a partnership with Paris SG

MyCoach Pro, an athlete management system platform launched in 2017 by the French startup MyCoach and aimed at sports, medical and administrative staff, has become an independent subsidiary of the group and will be managed by Cindy Spaziani, current R&D director at MyCoach, announced the…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Digital, Authorities
• Article # 269180
• Published on 31/10/22 at 16:07
©  Olympique de Marseille
Deal Tracker: all the latest sponsorship/partnership agreements in football

This table allows you to find all the major sponsorship/partnership contracts concluded by clubs, federations, leagues, in Europe and throughout the world, since 01/05/2017. By default, all deals have been sorted in reverse chronological order (newest first). This table allows you to sort the…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Sporting Goods & Brands, Authorities, …
• Article # 269149
• Published on 28/10/22 at 18:30
©  News Tank
Weekly News Extra (24-28/10/2022)

• The Premier League clubs have set a record for transfer spending in a single season during the 2022 summer transfer window alone, with the 20 clubs spending around £1.9bn in total, according to Deloitte's sports business group. •  As in 2022, the Supercopa de España will be held in Riyadh…
Domain(s): Clubs, Public Authorities & Regulations, Sponsors & Partners, Media
• Category(ies): Marketing - Communication, Clubs, Sponsors - Partners, …
• Article # 269142
• Published on 28/10/22 at 18:00
©  D.R.
Equipment supplier: a turnover of €58.6m and net profit of €7.8m for Castore (UK) in 2021-22

Castore, a British equipment manufacturer founded in 2015, posted a turnover of £48.8m (€58.6m) for the financial year 2021-22 (from 01/02/2021 to 31/01/2022), nearly three times more than in 2020-21 (£17m, or €19.1m). The net profit of the Manchester (UK) based company has also tripled to…
Domain(s): Sponsors & Partners
• Category(ies): Sporting Goods & Brands, Finance
• Article # 268926
• Published on 28/10/22 at 10:00
©  Real Madrid CF
LaLiga Santander: equipment suppliers and kit sponsors of the 20 clubs in 2022-23

Find below the equipment suppliers, kit sponsors (chest, sleeve, shoulder, back and shorts) and training kit sponsors of the 20 clubs competing in the 2022-23 LaLiga Santander season. This data is updated daily. The first infographic displays the equipment suppliers and kit sponsors sorted by…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Sporting Goods & Brands, Marketing - Communication
• Article # 268923
• Published on 27/10/22 at 16:00
©  adidas
Ligue 1 Uber Eats: 97.6% of starting players wear adidas, Nike or Puma boots (Footpack)

97.59% of starting players in the 2022-23 Ligue 1 Uber Eats (between Matchdays 1 and 10) wore boots produced by adidas, Nike or Puma (210 players in total), according to Footpack, a French site specialised in football equipment news, on 21/10/2022. Specifically, 42.09% of the players wore…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Sporting Goods & Brands, Marketing - Communication
• Article # 268808
• Published on 27/10/22 at 11:00