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©  Roblox
Web3: "FIFA World" - FIFA's first metaverse platform, launched in collaboration with Roblox

FIFA has teamed up with Roblox, an online multiplayer video game platform with 43.2 million users connected daily, to launch "FIFA World", the world governing body's first metaverse platform, announced FIFA on 12/10/2022. FIFA World is a virtual environment where users with their avatars can…
Domain(s): Sponsors & Partners
• Category(ies): Marketing - Communication, Authorities, Activation, …
• Article # 267304
• Published on 13/10/22 at 11:00
©  Webedia
France: Webedia launches "Webedia3" a structure dedicated to Web3 (NFTs, metaverse, etc.)

Webedia, a French group specialised in online leisure and entertainment, has presented "Webedia3", a new entity with an international dimension dedicated to Web3 activities, which aims to "become the leader in Web3 entertainment, accessible to as many people as possible, from the general public to…
Domain(s): Sponsors & Partners
• Category(ies): Activation, Digital, Marketing - Communication
• Article # 267193
• Published on 13/10/22 at 10:20
©  FIFA
Qatar 2022: FIFA & AB InBev (beer) launch fan zones in 6 cities on the sidelines of the tournament

The Belgian brewery group AB InBev and FIFA are organising "FIFA Fan Festivals" for fans in six cities around the world during the 2022 World Cup: Dubai (UAE), London (ENG), Mexico City (MEX), Rio de Janeiro (BRA), São Paulo (BRA) and Seoul (KOR), announced the world body on 11/10/2022. "All…
Domain(s): Sponsors & Partners
• Category(ies): Activation, Authorities, Marketing - Communication
• Article # 267210
• Published on 12/10/22 at 17:35
©  Linkedin - Alain Broustail
Exclusive "Within 3 years, big clubs in Europe will have Chief Web3 Officers" (A. Broustail, Blockchain-EZ)

"Before long, all professional sports players will have a foot in web3, whether through their partnerships, their loyalty strategy, ticketing, or simply because the athletes themselves will be there. Let's make a bet: within 3 years, the big clubs in Europe will have Chief Web3 Officers," said…
Domain(s): Sponsors & Partners
• Category(ies): Marketing - Communication, Clubs, Merchandising - Licensing, …
• Article # 267100
• Published on 12/10/22 at 15:30
©  World Rugby
Women's Rugby World Cup 2021: sonic trophy to be awarded by Mastercard for each Player of the Match

Mastercard, an American company specialised in payment solutions, has activated its partnership with World Rugby and has launched "the world's first sonic trophy" for the Women's Rugby World Cup 2021 in New Zealand, from 08/10 to 12/11/2022, announced the international rugby body on…
Domain(s): Sponsors & Partners
• Category(ies): Activation, Authorities, Marketing - Communication
• Article # 267027
• Published on 11/10/22 at 17:20
©  FC Inter Milan
Serie A TIM: Kaiyun Sports (betting), regional partner of FC Inter Milan in Asia from 2022-23

Kaiyun Sports, an Asian sports betting operator, has become a regional (fourth level) partner of FC Inter Milan (Serie A TIM) for Asia from the 2022-23 season, announced the club on 10/10/2022. "The Asian region represented by Kaiyun Sports has always been an important market for significant…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Marketing - Communication, Betting
• Article # 266968
• Published on 11/10/22 at 12:30
©  Red Bull
Formula 1: Red Bull, Jumbo, Oracle, Puma... sponsors celebrate Max Verstappen's second title

Dutch partners Jumbo (supermarkets), CarNext.com (car rental) and Ziggo (telecommunications) are celebrating the second consecutive Formula 1 World Drivers' Championship title won by Max Verstappen (NED, Oracle Red Bull Racing) on 09/10/2022. The 25-year-old was crowned following his victory at…
Domain(s): Sponsors & Partners
• Category(ies): Marketing - Communication, Social Networks
• Article # 266856
• Published on 10/10/22 at 17:00
©  Toulouse FC
Ligue 1 Uber Eats: GLS (logistics), sleeve sponsor of Toulouse FC from the 2022-23 season

GLS France, the national subsidiary of the Dutch parcel delivery service, has become a sleeve sponsor of Toulouse FC (Ligue 1 Uber Eats) as part of a "long-term partnership" from the 2022-23 season, announced the club on 07/10/2022. GLS has the status of major partner, the first level in the…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Marketing - Communication
• Article # 266839
• Published on 10/10/22 at 16:20
©  D.R.
Think Football 2022: in-depth discussions and reflection at the FFF headquarters on 04/10/202

"Qatar 2022, a game-changing World Cup!" and "Developments for French football" were the two main themes of Think Football 2022, an annual event organised by News Tank Football, held this year at the FFF headquarters in Paris (FRA), on Tuesday 04/10/2022. Among the highlights from the 25…
Domain(s): Clubs, Public Authorities & Regulations, Sponsors & Partners, Media
• Category(ies): Media Audiences, Marketing - Communication, Rights Acquisitions, …
• Article # 266761
• Published on 10/10/22 at 14:00
©  LaLiga
LaLiga: launch of "LaLiga Golazos" an NFT platform in partnership with Dapper Labs (blockchain)

LaLiga, in partnership with Dapper Labs, a company specialised in blockchain-based experiences, has launched "LaLiga Golazos", an official NFT platform where fans can buy, sell and trade digital video collectibles referred to as "moments" from LaLiga Santander," announced the Spanish League on…
Domain(s): Sponsors & Partners
• Category(ies): Digital, Authorities, Marketing - Communication, …
• Article # 266816
• Published on 10/10/22 at 12:30