Sponsors & Partners: archives (page 72/935)

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©  D.R.

Weekly News Extra (29/09-03/10/2025)

• The marketing agency Sportfive has been selected by Real Madrid CF (LALIGA EA Sports) to market hospitality at the Bernabéu (Madrid, ESP) in 2025-26. • Anne Hidalgo, Mayor of Paris is opposed to the acquisition of the naming rights to the Stade Jean-Bouin (20,000 capacity), home of Paris FC…
Domain(s): Clubs, Public Authorities & Regulations, Sponsors & Partners, Media
• Category(ies): Ticketing, Social Responsibility, Media Audiences, …
• Article # 414034
• Published on
©  FIGC

Italy/FIGC: Athora (insurance) succeeds eBay as title sponsor of the Serie A Femminile (2025-2027)

Athora Italia, the national subsidiary of the European insurance group Athora, has acquired the naming rights to the Serie A Femminile for two seasons (2025-2027), announced the Federazione Italiana Giuoco Calcio on 02/10/2025. The Italian women's top division will thus take the name "Serie A…
Domain(s): Sponsors & Partners
• Category(ies): Federations, Sponsors - Partners, Marketing - Communication, …
• Article # 414017
• Published on
©  NTF

Leaders Week 2025: "We wanted to improve the game with technology" (J. Holzmüller, FIFA)

"The Frank Lampard incident (see below) was the moment where a lot changed within FIFA when it comes to innovation technology. From the beginning, we were working closely with different tech providers. One of these tech providers was already Hawk-Eye (owned by Sony). Over time, we developed many…
Domain(s): Public Authorities & Regulations, Sponsors & Partners, Media
• Category(ies): Essentials Public Authorities & Regulations, Essentials Media, Essentials Sponsors & Partners, …
• Article # 413667
• Published on
©  Sevilla FC

Deal Tracker: Sevilla FC, RC Lens, Genoa CFC, Fulham FC... the latest sponsorship deals in football

• Aseer Time, a Kuwait-based confectionery and juice brand, has become an official partner and shorts sponsor of Sevilla FC (LALIGA EA Sports) from the 2025-26 season. • IT services provider Tyrex has extended its partnership with FC Lorient and will appear as the club's back shirt sponsor for…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Sporting Goods & Brands, Authorities, …
• Article # 413973
• Published on
©  AWS

NBA: Amazon Web Services, official cloud & cloud AI partner, to create a basketball statistics platform

The National Basketball Association has extended its partnership with Amazon and signed a deal with its subsidiary Amazon Web Services (AWS) to become the official cloud and cloud AI partner of the North American league as part of a "multi-year" agreement, it announced on 01/10/2025. The agreement…
Domain(s): Sponsors & Partners
• Category(ies): International authorities, Professional leagues, Sponsors - Partners, …
• Article # 413905
• Published on
©  Arctos Partners

Arctos Partners: launch of a new platform to bring together investors & sports properties

Arctos Partners has launched the Arctos Capital Markets (ACM) platform "dedicated to identifying and connecting qualified high net worth investors directly with professional sports ownership opportunities," announced the US investment fund on 30/09/2025. "Leveraging the firm’s proprietary…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Sponsors - Partners, Finance, …
• Article # 413822
• Published on
©  Real Madrid CF

LALIGA EA Sports: Nivea Men (cosmetics) renews as a global partner of Real Madrid CF (2025-2030)

Nivea Men, a cosmetics brand belonging to the German Beiersdorf Group, has renewed its global partnership with Real Madrid CF (LALIGA EA Sports) for a further five seasons (2025-2030), announced the club on 02/10/2025. Nivea has been partnered with the Madrid club since 2013. This extended…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Sponsors - Partners, Marketing - Communication, …
• Article # 413820
• Published on
©  NTF

News Tank Football: elections, appointments & departures recorded in September 2025

• Australian John Coates, born on 07/05/1950, a member of the Court of Arbitration for Sport and the International Council of Arbitration for Sport (ICAS) since 1994 and president of both bodies since 2010, "announced his decision to step down as president of ICAS and CAS with immediate effect for…
Domain(s): Clubs, Public Authorities & Regulations, Sponsors & Partners, Media
• Category(ies): Essentials Clubs, Essentials Public Authorities & Regulations, Essentials Media, …
• Article # 413471
• Published on
©  LOSC Lille

LOSC Lille: Crédit Mutuel (bank) renews as an official partner for three seasons (2025-2028)

Crédit Mutuel Nord Europe, a regional arm of French banking and insurance group Crédit Mutuel Alliance Fédérale, has renewed its partnership with LOSC Lille (Ligue 1 McDonald's) for a further three seasons (2025-2028), announced the club on 30/09/2025. Under the extended agreement, the group…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Sponsors - Partners, Marketing - Communication, …
• Article # 413647
• Published on
©  Paris Saint-Germain

Paris Saint-Germain: pink ribbon on shirts instead of Qatar Airways logo for Breast Cancer Awarness Month

Qatar Airways is activating its partnership with Paris Saint-Germain (Ligue 1 McDonald's) to mark Pink October (Breast Cancer Awareness Month), announced the club on 29/09/2025. The airline will display a pink ribbon, the international symbol of the fight against breast cancer, on the front of the…
Domain(s): Clubs, Sponsors & Partners
• Category(ies): Clubs, Sponsors - Partners, Marketing - Communication, …
• Article # 413511
• Published on