Sponsors & Partners: archives (page 60/935)

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©  DFL

Germany/DFL: Playmobil (toys) official licensee, play figures collection to be launched for 2026-27

Playmobil, a German toy brand, has become an official licensee of the Deutsche Fußball Liga (DFL), announced the body on 01/12/2025. This partnership was coordinated by Bundesliga International GmbH in cooperation with IMG. As part of this agreement, the brand will market a play figures…
Domain(s): Sponsors & Partners
• Category(ies): Professional leagues, Sponsors - Partners, Marketing - Communication, …
• Article # 421533
• Published on
©  D.R.

Weekly News Extra (24-28/11/2025)

• The Swiss Federal Department of Foreign Affairs (FDFA) is to contribute CHF 120,000 (€128,700) to install two FIFA Arena mini-pitches in the West Bank in 2026. • Hamburger SV (Bundesliga) posted revenues of €126.5m and a net profit of €4.4m for the 2024-25 financial year, during which the club…
Domain(s): Clubs, Public Authorities & Regulations, Sponsors & Partners, Media
• Category(ies): Ticketing, Social Responsibility, Media Audiences, …
• Article # 421258
• Published on
©  Arsenal FC

Premier League: Paramount+ (VoD streaming platform) official partner of Arsenal FC from 2025-26

Paramount+, a streaming platform belonging to American media conglomerate Paramount Skydance, has become an official partner of Arsenal FC (Premier League) from the 2025-26 season, announced the club on 28/11/2025. As part of this agreement, Paramount+ will produce "subsequent content themed to…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Media, Sponsors - Partners, …
• Article # 421321
• Published on
©  AS Monaco FC

Deal Tracker: Arsenal, AS Monaco, Borussia Dortmund, Atalanta... the latest sponsorship deals in football

• Football Manager, a football club management video game published by Sports Interactive, has become an official supplier of AS Monaco FC (Ligue 1 McDonald's) for two seasons, i.e. over the 2025-2027 cycle. • Guess Jeans, an American ready-to-wear brand, has extended as official partner of of…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Sporting Goods & Brands, Authorities, …
• Article # 421352
• Published on
©  Angers SCO

Ligue 1 McDonald's: Nike extends as Angers SCO's equipment supplier for four seasons (2026-2030)

Nike has extended as the equipment supplier of Angers SCO (Ligue 1 McDonald's) for a further four seasons, covering the 2026-2030 cycle, announced the club on 27/11/2025. The American brand has supplied the Angevin club's kit since the 2023-24 season. Only two other Ligue 1 McDonald's clubs are…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Sporting Goods & Brands, Sponsors - Partners, …
• Article # 421157
• Published on
©  Puma

Equipment manufacturers: Chinese groups Anta Sports & Li Ning interested in buying Puma (press)

Anta Sports Products, a Chinese sportswear company, and Li Ning, a Chinese equipment manufacturer, are among the companies considering a potential takeover of financially troubled German brand Puma, according to business and financial news websites Bloomberg (USA) and Reuters (UKR) on…
Domain(s): Sponsors & Partners
• Category(ies): Sporting Goods & Brands, Employment - training, Finance
• Article # 421213
• Published on
©  RFEF

Spain/RFEF: Iberdrola (energy) extends as a partner of women's football until 2030

Iberdrola, a Spanish energy company, has extended its partnership with the Real Federacion Espanola de Futbol for women's football until 2030, announced the body on 26/11/2025. As part of the renewed agreement, the brand will continue to be a training kit sponsor of the women's national teams…
Domain(s): Sponsors & Partners
• Category(ies): Federations, Sponsors - Partners, Marketing - Communication, …
• Article # 421118
• Published on
©  FC Kaiserslautern

Germany/Betting: 16-year-old FC Kaiserslautern player wears shirt without a sponsor during game

Dion Hofmeister, a 16-year-old player for FC Kaiserslautern (2.Bundesliga), took to the field wearing a shirt devoid of any sponsorship during the match against Holstein Kiel (won 4-1) on Sunday 23/11/2025, due to German legislation prohibiting minors from promoting gambling operators. The…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Sponsors - Partners, Legal, …
• Article # 420991
• Published on
©  FIFA

FIFA: extended partnership with Globant to provide digital services for the 2026 World Cup

Globant, a specialist digital transformation consultancy, has extended its partnership with FIFA to become an official supporter of the 2026 World Cup and the Women's World Cup 2027 for the North American and European markets, announced the two parties on 25/11/2025. Under the terms of this…
Domain(s): Sponsors & Partners
• Category(ies): International authorities, Sponsors - Partners, Digital, …
• Article # 420982
• Published on
©  Borussia Mönchengladbach

Borussia Mönchengladbach: Ista (energy) naming partner of Ista-Borussia-Park (2026-2031 cycle, €5m/year)

Ista, a German company specialised in energy services, has acquired the naming rights to Borussia-Park for "at least five seasons", i.e. over the 2026-2031 cycle, announced Borussia Mönchengladbach (Bundesliga) on 25/11/2025. The 54,042-seat stadium will be known as Ista-Borussia-Park, for an…
Domain(s): Sponsors & Partners
• Category(ies): Essentials Sponsors & Partners, Clubs, Sponsors - Partners, …
• Article # 420845
• Published on