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©  D.R.
Bundesliga: Match IQ to organise Hertha Berlin friendly matches and training camps

Match IQ, the consulting and events agency based in Hamburg (GER), has concluded an agreement for two years (until September 2017) to organise Hertha BSC Berlin (Bundesliga) friendly matches and training camps, announced club on 21/10/2015. Furthermore, Match IQ will support the club during their…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Stadiums, Marketing - Communication
• Article # 54468
• Published on 23/10/15 at 13:14
©  D.R.
Champions League: Nissan activates partnership with the #NissanLiveBuzz scheme at the PSG-Real match

The Japanese automaker Nissan activated its partnership with the Champions League in the match between Real Madrid CF - Paris Saint Germain FC (0-0), with the #NissanLiveBuzz scheme, on 21/10/2015. In the five minutes following each goal scored, Nissan provided statistics on the number of tweets…
Domain(s): Sponsors & Partners
• Category(ies): Digital, Authorities, Marketing - Communication
• Article # 54450
• Published on 23/10/15 at 09:30
©  PSG
Ligue 1: Coca-Cola extends its partnership with Paris Saint-Germain until 2017-18

The American beverage group Coca-Cola has extended its agreement as an official supplier of Paris Saint-Germain FC (Ligue 1) until the end of the 2017-18 season, the club announced on 21/10/2015. To activate the partnership, Coca-Cola and Paris Saint-Germain have designed two limited edition…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Marketing - Communication
• Article # 54444
• Published on 22/10/15 at 17:03
©  pwc
The US audit firm pwc publishes "Outlook for the sports market in North America through 2019"

The US office of the audit and consulting firm pwc published the third edition of its annual report on the prospects of the sports market in North America, on 19/10/2015. The document, entitled "Outlook for the sports market in North America through 2019", details the projections made by pwc…
Domain(s): Clubs, Media, Public Authorities & Regulations, Sponsors & Partners
• Category(ies): Finance
• Article # 54411
• Published on 22/10/15 at 14:44
©  D.R.
Olympics: Alsok and SECOM (security) become official partners of Tokyo 2020

Alsok and SECOM, Japanese companies specialising in civil security, have become official partners of the Summer Olympic and Paralympic Games in Tokyo (Japan) in 2020, the organising committee announced on 20/10/2015. The two companies became partners in the "Security Services and Planning…
Domain(s): Sponsors & Partners
• Category(ies): Stadiums, Authorities
• Article # 54343
• Published on 22/10/15 at 10:10
©  D.R.
Brazil: Kappa will replace Nike as the official equipment supplier of Santos FC (2016-2018)

The Italian brand Kappa will replace Nike as the official equipment supplier of Santos FC (Chevrolet Brasileirão Série A) for three seasons (2016-2018), according to Brazilian media on 15/10/2015. The former team of Pelé and Neymar will wear Kappa kits from February 2016. The contract is valued at…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Sporting Goods & Brands, Marketing - Communication
• Article # 54339
• Published on 21/10/15 at 17:19
©  D.R.
Bundesliga: launch of a new Wi-Fi service at Commerzbank Arena in Frankfurt

Stadion Frankfurt Management GmbH, the operating company of the Commerzbank Arena (51,500 seats) in Frankfurt (GER), announced the modernisation of the Wi-Fi infrastructure of the enclosure, on 20/10/2015. The number of Wi-Fi antennas has been increased by 10 throughout the stadium, and…
Domain(s): Sponsors & Partners
• Category(ies): Digital, Marketing - Communication
• Article # 54296
• Published on 21/10/15 at 13:29
Champions League: table of income distributed to the participating clubs in 2014-15

UEFA published the details of the sums paid out to clubs that participated in the 2014-15 Champions League on 16/10/2015. In total, €1,029.9m was distributed by the UEFA to the 32 participating clubs in the final phase and 10 clubs eliminated qualifying play-offs. €492.9m (or 47.9% of the…
Domain(s): Clubs, Public Authorities & Regulations, Sponsors & Partners, Media
• Article # 79999
• Published on 20/10/15 at 18:07
©  D.R.
Digital: Wolfgang Holzhäuser, former CEO of Bayer Leverkusen, becomes a partner at Goldmedia

Wolfgang Holzhäuser (65 years old) has become an associate partner at Goldmedia, the German research and consulting firm specialising in digital business development, on 15/10/2015. He has also joined the company's consultancy team.Holzhäuser was previously the CEO of Bayer 04 Leverkusen…
Domain(s): Clubs, Media, Public Authorities & Regulations, Sponsors & Partners
• Category(ies): Agencies, Clubs, Digital, …
• Article # 54209
• Published on 20/10/15 at 14:04
©  MCFC
Premier League: Betsafe (betting operator) partners with Manchester City for 2015-16

The betting operator Betsafe has become a partner of the men's and women's teams of Manchester City FC (Premier League) in 2015-16, the club announced on 15/10/2015. Betsafe will set up betting kiosks in the Etihad Stadium and will have a presence on the LED advertising boards and the digital…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Marketing - Communication
• Article # 54145
• Published on 20/10/15 at 10:15